LT:DR – Why You’re Not Making Content (and How to Change That)
You already know content matters. But the day ends, and once again, you’ve made none. Not because you’re lazy. Because life is chaos. Your energy’s toast, and the blinking cursor is basically heckling you.
You’re stuck in a shame spiral: you should be creating, but you're creatively constipated. Here's the truth bomb: you’re not broken. You’re just using a playbook built for creators with infinite time and no toddlers.
The fix isn’t inspiration. It’s structure.
Forget funnels and productivity hacks. You need boring, reliable, repeatable. A simple system that honors your real life.
Here’s what actually works:
Protect your mornings. Don’t earn creative time—guard it. Your brain’s sharpest early on.
Use your clearest hour to create, not react. Emails are other people drinking your coffee.
20 minutes is enough. It’s not about hours—it’s about energy.
Consistency > effort. High-effort doesn’t win. Habit does.
You don’t need fancy gear. You need a story and a clear head.
You’re not a full-time creator. You’re a full-time human. So stop waiting for the perfect moment and start showing up for 30 messy, focused minutes.
Make a morning routine that puts your ideas first. You don’t need a retreat. You need a closed door, a cup of coffee, and a promise you actually keep.
Not to your audience. To yourself.
